Need customers for your home business? Wondering what successful home businesses do that you’re not doing? Here are several suggestions to help you promote your business more effectively.
Janet Attard recently posted an article with 8 different strategies to help home business owners get more customers and sales!
Here are her top five!
1) Expand your network.
2) Get a website set up and be sure it looks professional.
3) Look for needs you can fill and ask for business.
4) Talk to people.
5) Advertise on the web.
My favorites are numbers 1 and 4. They go hand in hand building successful relationships!
She also says :
“Don’t tell people you run a home business. Although more than half of the small business in the US are home based, many people still think it’s risky to do business with a home business. If you rented office space at 33 West Main St. for your office support service business, you probably wouldn’t tell people you run a “West Main Street” business. You’d say you provide office support services. So, why say you are in a home business? Home is just the location of the office. It’s the business – the product or service your provide – that’s important.”
I disagree. I think you should be as transparent as you can. There is no real reason not to tell someone that you are running a home business. She states that there is an opinion that people find home business risky. I don’t think that it true at all. In fact it is changing more everyday into a positive. Just take a look at the success of websites that offer freelance services. Fiver, Guru and Elance are 3 of the biggest and most successful. In fact I have used all 3!
For all of Janet Attard’s tips check out her full article here at Home Business Marketing Tips !
Let me know which is your favorite tip or share one of your own!
P.S. Here’s more info about Janet Attard! Janet Attard is the founder of the award-winning Business Know-How small business web site and information resource. Janet is also the author of The Home Office And Small Business Answer Book and of Business Know-How: An Operational Guide For Home-Based and Micro-Sized Businesses with Limited Budgets. Follow Janet on Twitter at http://www.twitter.com/JanetAttard.